Lindsey grabs top spot this week after her weekend’s coaching at Museomix, where she was reminded of the incredible power of making.
Museomix takes cross-disciplinary teams and allows them to play and create with exhibits and collections – like a hackathon but in a museum. The process is designed to help teams iterate and test design ideas quickly – something we feel strongly about. We often find when you’re talking digital and mobile sat behind your desk, ideas can stay quite abstract and become overly complex. Using the process of making as a communication tool can really get over that hurdle.
The outcomes from the weekend were impressive – gathering together teams of people who had never met (and honestly, had no idea of what they’d got themselves into) to deliver usable prototypes in about 48 hours. One favourite was a delightful superpowers app for kids, whilst we also saw a kind of Cranium for museums and a fantastic gesture controlled interactive exhibit for what was originally a very sad looking map.
This is a brilliant project to be involved in, and a great advert for a “stop talking, get-making” approach. If we can squeeze a blog post out of Lindsey we will but for now you can take a look at organiser Mar Dixon’s thoughts. In the meantime, Lindsey will also be at Museums on the Web this Friday, so do drop her a line if you plan to attend and fancy meeting up with her over tea and (fingers crossed) biscuits.
Over in New York, Laura is wrapping up our technology assessment for The Jewish Museum and preparing to begin the next phase of work with the team there. That will include a digital visioning process and the procurement of a new constituent relationship management (CRM) system, so a good deal of change is on its way for a client making big strides in thoughtfully integrating digital.
In Brixton, I’ve been scouring the web for a flights to Salt Lake City and making preparations for my maiden voyage to the USA. FG+W has a long relationship with the Natural History Museum of Utah, and we’ll be working with their team again this month and next helping to evolve their Trailhead to Utah smartphone guide. More on that in the weeks to come but, needless to say, I’m brimming over with excitement.
Last but not least, Alyson has come back from her travels bearing new, bold, Italian cake: a torta la gata – or cat cake. Crowned with novelty paw prints, the cake is strange to English and American eyes. It reminds us that innovation need not always mean the latest technology, but can be simply the adoption of old ideas in a new context: a centuries old italian cake served up in a Tooting kitchen.